How visiting the favelas changes perceptions
A survey completed in five North American downtowns reveals a huge disparity regarding perceptions of Rio de Janeiro's favelas. Catalytic Communities' first-ever Favela Perceptions Survey interviewed 300 North Americans next to mass transit stops in downtown Los Angeles, San Francisco, Chicago, New York, and Montreal in March 2012. Another 325 people were interviewed in Rio de Janeiro. All 300 North American respondents had heard of favelas prior to completing the survey. Of those who had never been to these communities, 79 percent viewed them unfavorably, whereas 72 percent of respondents who had visited favelas viewed them favorably. Learn more.






